Week 5 – Final Paper
The Final Paper will demonstrate your understanding of the reading as well as the implications of new knowledge. The eight- to ten-page business plan should integrate readings and class discussions, and it should include examples from previous experiences as well as implications for future applications.
Focus of the Final Paper
Construct a business plan for a small business venture of your choosing.
Your business plan must:
Include an executive summary.
Be sure to include a description of the venture with emphasis on the unique characteristics and important aspects. The overall summary of the project’s viability must be included in the executive summary.
Explain the organization’s mission and vision statements to address the direction of the business.
Describe the business.
The description must include a history of the company and industry as well as the value to consumers.
Include the creation of a marketing component.
At a minimum, address the research analysis and the marketing strategy.
Tip: The research analysis identifies the target market and trends, and the marketing plan discusses market strategy, pricing, advertising, and sales.
Outline the research, design, and development.
Be sure to include developmental and technical research leading to the design of the product.
Explain the operations segment.
Be sure to focus on the location, production facilities, and equipment.
Explain the management perspective.
Address the key employees, methods of compensation, and any outside advisors.
Give an example of two critical risks.
Be sure to identify potential problems and alternative courses of action.
Calculate financial forecasting or revenue projections.
All of the following financial statements must be included and clearly labeled with relevant headings: the income statement, balance sheet, and cash flow.
Describe the harvest strategy.
This segment projects a long-term plan for how the entrepreneur(s) will benefit from the success of the venture.
Determine the milestone schedule.
Include the objectives and their deadlines.
Supporting materials such as charts, tables and figures should be provided in an appendix.
The Final Paper
Must be eight to ten double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a separate title page with the following:
Title of paper
Course name and number
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must provide section headers to clearly label each of the above sections (1 through 12.)
Must use at least six scholarly sources in addition to the course text.
The Scholarly, Peer Reviewed, and Other Credible Sources table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.
Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.